The fifth iteration of The Race Media Awards will take place in London’s elegant St James’ area, with One Ninetyfour Piccadilly playing host to the only awards that recognise excellence in motorsport marketing, communications, events and PR.
Staying true to its philosophy of moving venues each year in recognition of the different facets that come together in order to create amazing marketing, PR and comms, One Ninetyfour Piccadilly has been selected as it demonstrates the versatility and multi-functionality that is required to deliver award-winning greatness.
Taking place on the afternoon of January 21, 2026, The Race Media Awards will once again consist of 10 awards, and will play host to a distinguished array of the motorsport community, making it the ideal networking opportunity before the 2026 season starts in earnest.
Andrew van de Burgt, founder and CEO of The Race Media, said: “Choosing the venue for The Race Media Awards is one of the most enjoyable, yet challenging parts of my job. We continue to aim to raise the standard of the awards from year to year, and make the experience for the attendees as valuable and enjoyable as possible. After a great deal of research, I believe we have found the ideal venue in One Ninetyfour Piccadilly, and I believe that we will once again take these awards to the next level. I can’t wait to see everyone there in January 2026.”
Launched in 2022, The Race Media Awards are the only awards that recognise excellence in motorsport marketing, PR and communications. Previous winners have come from the world of Formula 1, Formula E, MotoGP and grassroots motorsport.
In 2025, the Awards expanded to 10 categories these are:
- Rising Star
- Best Documentary
- Race Promoter of the Year
- Most Inspiring Campaign
- Brand of the Year
- Creative Content of the Year
- Best Social Media Activation
- Best Live Experience
- Boutique Agency of the Year
- International Agency of the Year
Entries for the 2026 Awards are now open, to find out more click here
