LONDON, UK (Monday, 12th January 2026) The Race Media Awards, in partnership with cybersecurity leader Arctic Wolf, can officially reveal the successful shortlisted candidates for this year’s ceremony held in London on January 21st 2026.
For the fifth year running, TRMA has received a record number of entries as the awards continue to attract submissions from all corners of the motorsport eco-system. This year’s nominees include an impressive mixture of entries from emerging and established agencies, teams and promoters. Previous award winners Atlassian Williams F1 Team, Silverstone and Formula E have been shortlisted once again alongside many brand new entrants for 2026, including Formula 1’s newest team on the grid, Cadillac Formula 1 Team.
The level of creativity shown was so high that selecting the final shortlisted entries proved incredibly challenging. Nevertheless, we are thrilled to announce the 2026 nominees below:
THE RACE MEDIA AWARDS 2026 SHORTLIST
Race Promoter of the Year
- 109th Indianapolis 500 presented by Gainbridge // Indianapolis Motor Speedway
- 2025 Formula 1 British Grand Prix // Silverstone
- CIE // Promoter of the FORMULA 1 MEXICO CITY GRAND PRIX Presented by Heineken
- Circuit of The Americas (COTA)
Rising Star
- Brandon Burgess // Full Time Formula
- Moe Abdul Aziz // Pace Six Four
- Paige Durrant // Arctic Wolf
Best Documentary
- Anatomy of a Corner // Red Bull Racing
- GOFREE – Under The Helmet // Studio 1 / Francesco Bagnaia
- Hill // Sylver Entertainment & Independent Entertainment
- Kidnapping Fangio // Dinner with Racers
International Agency of the Year
- 160over90
- Events House
- Right Formula
- Wasserman
Most Inspiring Campaign
- Accelerating Inclusion Into The Industry Through STEM // Driven By Us CIC
- Carlos Sainz Sparkles Campaign // Atlassian Williams F1 Team
- Pato O’Ward Mexico City Custom Jacket // Arrow McLaren IndyCar Team
- United Against Online Abuse Campaign // FIA
Best Social Media Activation
- AudiOne – Audi R26 Concept livery reveal // AUDI AG
- Formula E – Evo Sessions // Formula E / Soapbox
- Haas F1 Team at the Goodwood Festival of Speed
- The Chosen Two (We’ve Been Expecting You) // Cadillac Formula 1 Team
Boutique Agency of the Year
- Diagonal Communications
- Ignition Collective
- MPA Creative
- The Sho Agency
Brand of the Year
- Cato Networks
- ELEMIS Aston Martin Aramco Formula One™ Team Official Skincare Partner
- Helen’s Pink Sky Foundation
- The Racing Line
Best Live Experience
- Aprilia All Stars
- Jack’s Garage by Jack Daniel’s
- Jerez Live Garage Estrella Galicia 0,0. MotoGP Experience // Seteseis Comunicación Creatividade (Grupo76) for Estrella Galicia 0,0
- Silverstone’s LandoStand – 2025 Formula 1 British Grand Prix // Silverstone
Creative Content of the Year
- #GresiniRecords // Gresini Racing
- Oscar Mayer Wienie 500 // Indianapolis Motor Speedway
- The Secret Concierge // Marriott Bonvoy
- Visa: Take Your Driver To Work Day
Andrew van de Burgt, founder and CEO of The Race Media, said: “There are so many brilliant people creating excellent work across motorsport, and I’m hugely delighted that we can champion the very best creative output. It is getting tougher for our independent judges to choose winners each year, so I wish all of the shortlisted entrants the best of luck, and look forward to seeing the winners crowned later this month. We are very grateful for everyone who entered and to those who were unsuccessful, we wish you better luck next time.”
The winners will be announced at the fifth instalment of The Race Media Awards, hosted by sports presenter and former Team GB runner Jo Ankier. If you wish to join us for a unique opportunity to celebrate outstanding achievements across global motorsport and network with key figures from across the industry, tickets can be purchased via https://theracemediaawards.com/tickets
To learn more about The Race Media Awards visit theracemediaawards.com
About Arctic Wolf
Trusted by leading race teams including BWT Alpine Formula One Team and Meyer Shank Racing, Arctic Wolf has quickly established itself as the cybersecurity partner of choice for the global sports and entertainment industry. With a customer base of more than 10,000 organizations (including over 50 professional sports organisations worldwide) Arctic Wolf delivers tailored security outcomes that help reduce cyber risk, defend against targeted threats, and strengthen operational resilience.
Click here to find out more: Arctic Wolf
About The Race Media
THE RACE MEDIA produces class-leading video, podcasts, social, UGC and editorial content that gives brands the ultimate digital activation channels across F1, MotoGP, Formula E, IndyCar and Endurance motorsport.
Through its web, social and YouTube channels, THE RACE has fast become the most authoritative media voice in motorsport, speaking to an ever growing audience of passionate fans. Outside of its motorsport coverage, TRM connects brands to millions of fans via WTF TALENT, an award-winning agency that manages the best emerging and established motorsport, lifestyle and sports content creators.
